Our Team
We provide a one-stop shop approach to all of your healthcare facilities and group needs –
from implementation, marketing, operations to growth hacking. You name it, we’ve got you covered.
Jennifer Thompson
President & CEO
Jennifer Thompson, President & CEO
Jennifer Thompson is a former elected official and successful businesswoman who currently serves as the President of Insight Marketing Group, a full-service healthcare marketing and advertising agency located in Orlando, Florida.
Thompson began her career in public service in 2006 when she was elected to the Orange County Commission, where she represented District 4 for two terms. During her tenure, she played a key role in expanding economic opportunities in the region and championed initiatives to promote small businesses, workforce development, and community engagement. She also worked to improve transportation infrastructure, enhance public safety, and protect the environment. She served on many high-level boards and had decision making authority on budgets exceeding $4 billion.
After leaving public office, Thompson turned her attention to entrepreneurship, expanding her healthcare marketing agency and building several other healthcare focused businesses. Under her guidance, Insight Marketing Group has become a highly innovative and respected healthcare marketing firm in Florida, offering a wide range of services including branding, digital marketing, public relations, and event planning for independent physician practices.
In addition to her work in business and politics, Thompson is also a dedicated community leader and philanthropist. She has served on the board of several non-profit organizations, including her local hospital board, the Orlando Orthopaedic Center Foundation and the American Cancer Society to name a few.
Thompson’s accomplishments have been recognized by numerous organizations and publications. In 2015, she was named as the Orlando Business Journal’s “40 Under 40” Businesswoman of the Year, and in 2018, she was recognized as a “Woman of Distinction” by the Girl Scouts of Citrus Council. She has also been featured in several local and national media outlets, including the Orlando Sentinel, the New York Times and Fox News.
Overall, Jennifer Thompson is a dynamic leader who has made significant contributions to the public, private, and non-profit sectors. Her dedication to improving her community and empowering others to achieve their goals has earned her widespread respect and admiration. She is a serial entrepreneur who wakes up every day at 4 am ready to change the world. She is often invited to share her knowledge at multiple MGMA association meetings and conferences, the Florida Bones Conference, the American Academy of Orthopaedic Surgeons and AOA-36 on social media, reputation management, and leadership.
Corey Gehrold
VP, Managing Director
Corey Gehrold, VP, Managing Director
Corey Gehrold is our Vice President and Managing Director at Insight Marketing Group. He has more than 15 years of experience successfully marketing medical practices via traditional, virtual and inbound marketing methods. He currently serves as Digital Outreach Chair on the board of the Northeast Florida Medical Group Management Association (NFMGMA) and the Central Florida Medical Group Management Association (CFMGMA). Away from the office, he enjoys listening to leadership and marketing podcasts, indulging in the occasional chocolate chip cookie and rooting for the Orlando Magic. As of July 2022, Corey is a new dad to a beautiful girl, Amelia Hope.
Dana Boyte
Associate Director
Dana Boyte, Associate Director
Dana is a skilled professional in operations management and business development that includes over 10+ years of experience in the healthcare industry.
With Insight Healthcare Group (IHG), Dana will have responsibility for strategic business development and partnership development.
Dana’s career path started with work in marketing and business development for professional services firms in national architecture, engineering, and construction industries, then expanding into the healthcare market.
Josh Pruitt
Content Director, Special Projects
Josh Pruitt, Content Director, Special Projects
Alexis “Lexi” Grote
Senior Client Success Manager
Alexis “Lexi” Grote, Senior Client Success Manager
Alexis “Lexi” Grote is a Senior Client Success Manager at Insight Marketing Group. Lexi is currently earning her Master’s degree in Healthcare Administration at the University of Central Florida. When she’s not in the office or in the classroom, you can find her watching her favorite sports team or eating at her favorite local restaurants.
Aiyana Bacot
Client Service Admin Support
Aiyana Bacot, Client Service Admin Support
Aiyana provides Full-time support to the client services team at Insight Marketing Group. She helps with scheduling social media, FreshDesk Support, and non-time/time sensitive tasks as required.
Jennifer Rouch
Client Service Admin Support
Jennifer Rouch, Client Service Admin Support
Chad Rouch
Digital Marketing Director
Chad Rouch, Digital Marketing Director
Chad Rouch is the Digital Marketing Director at Insight Marketing Group. Chad has over a decade of experience in digital marketing at all levels and budget sizes, specializing in attracting high-quality leads through both paid and organic online search. In his spare time, Chad enjoys spending time with his family and obsessing over movies.
Jennifer Taggart
Vice President, Client Services
Jennifer Taggart, Vice President, Client Services
Jennifer Taggart serves as VP of Client Services at Insight Marketing Group. Jennifer is an awesome relationship builder and has never met a stranger. She has more than 20 years of experience in the medical marketing industry including managing partnership development initiatives, spearheading community outreach programs, and managing non-profit foundations. When not at the office, Jennifer can usually be found traveling between California and UCF supporting her two talented daughters.
CK Adams
Digital Marketing Manager
CK Adams, Digital Marketing Manager
With over 10 years of digital marketing and lead generation experience, CK is a writer, digital whiz, and inbound marketing expert who empowers clients by creating marketing campaigns that your customers will love, igniting real results for your business. CK prefers strategies that shake things up and make it easier for our healthcare clients to reach their ideal patients.
Caleb Lott
Digital Marketing Manager
Caleb Lott, Digital Marketing Manager
Caleb Lott is a seasoned Digital Marketing Manager at Insight Marketing Group with several years of experience in marketing for businesses across various industries. He has a proven track record of achieving business objectives through his marketing strategies, which are tailored to meet the unique needs of his clients. Caleb’s expertise lies in analyzing and interpreting market trends, and developing marketing campaigns that drive business growth.
In his spare time, Caleb enjoys expanding his knowledge of languages, music production, and the fine arts. His passion for learning is reflected in his approach to marketing, where he consistently stays abreast of the latest technologies and techniques to provide the best results for his clients.
Caleb is known for his ability to think deeply and practically. He enjoys dissecting complex issues to find effective solutions. He is an expert in his field and an excellent communicator. Caleb collaborates closely with CK, Chad, and Corey, focusing on building and refining marketing processes. He is responsible for adjusting paid ads and continually monitoring accounts to ensure that his clients take full advantage of the latest technologies and techniques.
Justin Burroughs
Video Production
Justin Burroughs, Video Production
Justin is newer to Insight Marketing Group and is our Video Production Manager. He works closely with Josh and Corey and is highly versed in all things video and audio. He films, edits and produces all videos and podcasts for the organization.
Justin brings over a decade of experience and is a graduate of Full Sail University. He has a positive, ‘can do’ attitude and does what it takes to get the job done. Justin is a family man with two young daughters.
Maya Herbert
Graphic Design
Maya Herbert, Graphic Design
Maya is our creative graphic designer who can make anything look great. She is detail oriented and takes the time to get things right. She is a graduate of Florida State University and a current resident to Atlanta, Georgia. Maya knows the Orlando area well, having grown up from a family of artists in Apopka, FL. In her time off she enjoys hiking outside with her husband Caleb.
Rafael De Paz
Website Developer
Rafael De Paz, Website Developer
Rafael is newer to Insight Marketing Group and is our Website Developer. He works closely with Josh and Corey and is highly versed in all things web development. He designs, programs, and administrates our websites, and related online services.
Rafael is a graduate of the University of Florida. He loves everything related to technology and when he is relaxing you can find him spending time with his dog, Apollo.